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Dan Ariely
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Dan Ariely

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  • Specialty Psychology, Behavioral Economics.
  • Topics Behavioral Economics, Decision-Making, Human Irrationality, Financial and Personal Habits, Health.
  • Current Position James B. Duke Professor of Psychology and Behavioral Economics at Duke University; founding member of the Center for Advanced Hindsight.

Who is he? Dan Ariely is a renowned Israeli-American professor and author, an expert in behavioral economics. He researches how people behave irrationally and how these patterns can be modified to improve daily life.

Ariely delivers dynamic and enlightening talks on decision-making, highlighting how behavioral economics can be applied to various aspects of life, from finance to personal health. His lectures are known for their accessibility and practical relevance.

  • The (Honest) Truth About Dishonesty: How We Lie to Everyone—Especially Ourselves.
  • Predictably Irrational.
  • The Upside of Irrationality.
  • The Value of Trust.
  • Consumer Behavior and Decision-Making.
  • Behavioral Economics, Employment, and Development.
  • The Meaning of Work.
  • How We Can Change Our Behavior for the Better.

    • His work has been widely covered by international media, including The New York Times, Wall Street Journal, and TED Talks. His unique approach has captured the attention of a global audience.

    His books, films, and games are designed to translate his research into accessible and practical language.

    Books

  • Dollars and Sense.
  • Payoff.
  • Irrationally Yours.
  • The (Honest) Truth About Dishonesty.
  • Predictably Irrational.
  • The Upside of Irrationality.

    • In addition to his books, Ariely has created the card game Irrational Game and the film (Dis)Honesty to disseminate his research in an engaging way. His interest in behavioral economics was born from observing how people repeatedly make flawed decisions, inspiring him to find ways to change these patterns and improve people’s daily lives.

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