Martin Lindstrom

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  • Specialty Brand and culture transformation.
  • Topics Branding, corporate culture, innovation, marketing.
  • Current Position Founder and Chairman of Lindstrom Company.

Who is he? Martin Lindstrom is a renowned author and expert in brand and culture transformation. He is the founder and chairman of Lindstrom Company, a world-leading firm in its field. Named one of the 100 most influential people in the world by TIME and recognized by Thinkers50 as one of the top business thinkers.

Lindstrom is a high-level speaker known for his dynamic presentations and deep expertise in branding and corporate culture.

  • POST COVID-19: Rethinking Consumers – Rethinking Business.
  • CULTURE: Leadership, Innovation, and the Surprising Truth About Human Motivation.
  • BUSINESS TRANSFORMATION: The Switch Agenda – Unleashing the Innovators.
  • CUSTOMER JOURNEY: Creating a Next-Gen Customer Experience.
  • FUTURE OF RETAIL: Until Amazon Builds a Drone That Can Cut Your Hair, There’s a Real and Physical Reason to Visit the Barbershop.
  • BIG DATA: Why the Next Big Thing Will Be All About Small Data.
  • His work has been featured in outlets such as TIME, The Wall Street Journal, and others. He has been acclaimed for his groundbreaking ideas in marketing and branding.

    His books have been translated into 60 languages and have received critical acclaim.

    Books

  • The Ministry of Common Sense.
  • Small Data.
  • Buyology: Truth and Lies About Why We Buy.
  • BrandSense: Sensory Secrets Behind the Things We Buy.
  • Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy.
  • In his consulting work, Lindstrom often finds that brand problems are symptoms of deeper organizational issues, such as a lack of common sense and communication, and he acts as a change agent to improve company morale and productivity.

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